Recherche marketing et cryptosémiotique

Authors

  • Jean-Paul Petitimbert Ecole Supérieure de Commerce de Paris, Paris — Centro de Pesquisas Semióticas (CPS), São Paulo

DOI:

https://doi.org/10.23925/2763-700X.2023n6.64721

Keywords:

conjonction / disjonction, cryptosémiotique, marketing, visualisation des relations

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Published

2023-12-23

How to Cite

Petitimbert, J.-P. (2023). Recherche marketing et cryptosémiotique. Revista Acta Semiotica, 3(6), 263–267. https://doi.org/10.23925/2763-700X.2023n6.64721

Issue

III, 6, 2023

Section

In vivo

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.