OLIVEIRA, Sergio Luis Ignacio. The first studies in marketing: context, institutionalization and method. Circumscribere International Journal for the History of Science, [S. l.], v. 7, p. 31–32, 2009. Disponível em: https://revistas.pucsp.br/index.php/circumhc/article/view/2760. Acesso em: 5 dec. 2025.