v. 4 n. 3 (2013)

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Publicado: 2014-11-07

Editorial

Editorial

Arnoldo de Hoyos

2
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Nominatas

Arnoldo de Hoyos
- PDF (English)

Artigos

Innovation as a strategy for sustainable development practiced by companies

Leilane Alves de Argôlo Santos, Livia Santos Simões, Thomas de Araujo Buck

3-28
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The Paradox between Consumerism and Sustainability - How to approach the marketing professionals with this theme

Afonso Carlos Braga

29-39
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Conscious consumer behavior for products of high and low involvement: an experimental study with psychographic variables

Celia Braga Dalla, José Mauro da Costa Hernandez, Edson Roberto Del Fiori Junior, Nadia Kassouf Pizzinatto

40-61
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Levels of organizational awareness form the point of view of human interaction, and its relationships with sustainability practices

Renata Martins Corrêa, Arnoldo José de Hoyos Guevara

62-79
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Entrepreneurs in teaching and educational practice

Edmir Kuazaqui, Luis Antônio Volpato

80-89
- PDF (English)
Emergence of new organizational forms: An exploratory study in selective collection cooperatives

Ana Carolina Simões Braga, Dimária Silva Meirelles

90-108
- PDF (English)
Co-creation in a company with a strong

Telma Gonçalves Cunha, Alessandro Marco Rosini

109-121
- PDF (English)
Sustainable development as a chain reaction

Rodrigo de Oliveira Lima

122-129
- PDF (English)