The practice of theory in communication research

Abstract

The article proposes integrative perspectives of theory and practice in research work, aimed at overcoming a dualistic approach. It defends the interest of the proposal for human and social sciences, pointing out, however, a special relevance for the area of communication. After briefly defining practical activity, the text produces reflections on three domains in which practical actions structure theories: actions required for theory generation; the expository formulation, which both constructs and distributes theory; and the activation of theories at the service of research. The article indicates, under this third angle, twelve possible actions. The conclusion makes explicit the inward articulation between those three moments.