O VALOR DAS RODAS…

Authors

  • Iana Roberta de Sá Rocha
  • Idelene de Fátima Góis Nogueira
  • Maria Helena Velozo Camarotto
  • Rose Mary Marques

Keywords:

advertisements, incorporeted values, interdiscourse, persuasion

Abstract

Studies about advertisements in weekly magazines with the intention to persuade their readers and convert them into potential buyers. Abordagem de anúncios publicitários em revistas semanais com a intenção de persuadir leitores, tornando-os potenciais compradores.

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How to Cite

Rocha, I. R. de S., Nogueira, I. de F. G., Camarotto, M. H. V., & Marques, R. M. (2010). O VALOR DAS RODAS…. Intercâmbio, 13. Retrieved from https://revistas.pucsp.br/intercambio/article/view/3993

Issue

Vol. 13 (2004)

Section

Seção III - Linguagem e Trabalho

License

Copyright (c) 1969 Iana Roberta de Sá Rocha, Idelene de Fátima Góis Nogueira, Maria Helena Velozo Camarotto, Rose Mary Marques

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.