Business Social Responsibility as a Hegemonic Tool

Authors

  • Edilson José Graciolli UFU
  • Rafael Dias Toitio UEL

DOI:

https://doi.org/10.23925/ls.v0i21/22.18625

Keywords:

responsabilidade social empresarial, hegemonia, visões de mundo, Instituto Algar

Abstract

This article analyzes the phenomenon of
Business Social Responsibility (BSR) as a
hegemonic tool, since its actions develop and
diffuse values and visions of the world that
attempt to consolidate the moral, intellectual
and political leadership of the dominant class,
through the adhesion of the subaltern classes
to the privatized and targeted neoliberal
model for addressing the social question. The
research project of which it is part, Business
Social Responsibility, Political Society and
Hegemonic Struggle, was financed by Fapemig
and investigated projects and programs of the
Algar Institute, part of the Grupo Algar (an
allusion to its founder, Alexandrino Garcia),
based in Uberlândia, Minas Gerais.

Author Biographies

Edilson José Graciolli, UFU

Professor  de  Sociologia  e  Ciência  Política  da  Universidade  Federal  de  Uberlândia.  Autor  dos
livros Privatização da CSN: da luta de classes à parceria. São Paulo: Expressão Popular, 2007; e
Um caldeirão chamado CSN: resistência operária e violência militar na greve de 1988. Uberlândia:
Edufu, 2ª. ed., 2009.

Rafael Dias Toitio, UEL

Mestrando em Ciências Sociais na Universidade Estadual de Londrina, com bolsa da CAPES.

Published

2009-06-20

How to Cite

Graciolli, E. J., & Toitio, R. D. (2009). Business Social Responsibility as a Hegemonic Tool. Lutas Sociais, (21/22), 166–178. https://doi.org/10.23925/ls.v0i21/22.18625